About The Author
Inside Game On, You 'll Discover:
Carlos A. Cons is a college professor with over 20 years of experience in business, marketing, management, and entrepreneurship. He has taught at both undergraduate and MBA levels and is passionate about helping others achieve their entrepreneurial dreams.
Identify Your Passion
Discover what drives you and how to turn it into a business idea.
Build Your Strategy
Learn proven frameworks to plan, launch, and grow your startup.
Overcome Challenges
Understand the real-world obstacles and how to face them.
Lead With Purpose
Create value, lead effectively, and build a business that lasts.
About the Book
GAME ON
Turning a Passion Into a Startup
Transform your passion into a thriving business with practical insights and proven frameworks. Learn to identify opportunities, manage risks, and adapt to change through real case studies. Empower your entrepreneurial journey and align your goals with your values.
Game On: Turning a Passion into a Startup serves as an essential roadmap for aspiring entrepreneurs eager to transform their interests into sustainable enterprises. This guide combines personal narratives with effective business strategies, illustrating how to discover, launch, refine, and scale ideas. By employing the 4S's of Business Best Practices-See It, Start It, Shape It, Succeed-and the SWOTT analysis framework, readers gain valuable tools to recognize opportunities and navigate challenges.
The book emphasizes that every setback can be a powerful lesson, showcasing real-life examples from startups and small businesses that highlight both triumphs and failures. Each case study reinforces the idea that resilience and adaptability are crucial in the entrepreneurial landscape.
Designed for those at the beginning of their entrepreneurial journey, Game Onencourages readers to take actionable steps, think strategically, and create businesses that resonate with their personal values and long-term aspirations. It empowers individuals to bridge the gap between passion and practicality, ensuring they are well-equipped to make informed decisions at every stage of their venture.
What Our Readers Are Saying..
Reviews
Good read for entrepreneurs!
Great book for young entrepreneurs to be inspired and guided in a start up business. Lots of real life examples given to correlate with the information. I recommend this book to anyone thinking of starting a business or even just interested in a career in business.
-Terri Torrez
Meet Carlos A. Cons
Carlos A. Cons is a college professor with over 20 years of experience in business, marketing, management, and entrepreneurship at both undergraduate and MBA levels. Currently an Adjunct Professor at Mt. San Antonio College, he previously taught for nearly two decades at the University of Phoenix, earning recognition for his dedication to student success and applied learning. In addition to his academic role, he serves as Vice President of Marketing at Datapage Incorporated, overseeing product development, marketing strategy, and community outreach. Professor Cons holds an MBA and a BS in Business Management from California State University, Dominguez Hills, and an Executive Development Certificate from USC.
Contact Me
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